Jordan Gonzalez
About Me:
I am a dedicated designer specialising in brand identity and UI/UX. I create user-centred solutions, combining creativity and a strong understanding of user experience to craft visually engaging and functional designs. Having worked on various projects—from brand development to digital interfaces—I consistently prioritise clear communication, meticulous attention to detail, and a firm grasp of client objectives.

I’ve worked with various clients, including the UN Sydney branch and the 4A+ Museum, where I played a crucial role in branding and UI/UX development. My strategic and innovative approach ensures that each project aligns with client goals and effectively connects with their audience.

Contact:
Email: jordan.gonzalez0398@gmail.com
 
4A+ (4A Centre for Contemporary Asian Art )
Branding Identity / UI & UX
2024

For this project, I focused on reimagining 4A+ through an early 2000s UI aesthetic, drawing inspiration from the PS2 interface. This choice complements the current design language of the 4A+ website and adds a nostalgic, engaging layer to the user experience. The PS2 controller theme enhances interactivity, addressing user feedback about navigation difficulties and impersonal experiences. This design approach aims to make 4A+ an intuitive, visually memorable, and distinctly advantageous platform compared to in-person visits. 






NEXT